How do we identify extraordinary yet useful ideas? Which ideas offer a great fit with our business? How do we find ideas that offer unique value to our customers? These are the questions thematic thinking aims to answer.

Creating value for business practice is the primary objective of our research. We focus on creative problem solving in the fields of innovation, strategy, and marketing. Our work is based on our own research in this field. Our special interest lies in how thematic ideas are developed, can be recognized as valuable to the company and finally how these insights can be implemented in managerial practice.

We offer different ways of implementing thematic thinking in your business.


  • Talks
  • Workshops
  • Assessment and adaptation of innovation processes
  • Research cooperations


We would be happy to hear from you!

thematicthinkingfellows (at)

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.